Download Everything You’ve Ever Done on Twitter

Download Everything You’ve Ever Done on Twitter

Last month Twitter announced it was officially rolling out its Twitter archive feature to users. The feature, one Twitter users have been asking for, allows you to browse every tweet you’ve ever sent. Twitter is rolling out the archive feature slowly, with the full rollout expected to take months to reach all users across all supported … Read more

Last month Twitter announced it was officially rolling out its Twitter archive feature to users. The feature, one Twitter users have been asking for, allows you to browse every tweet you’ve ever sent. Twitter is rolling out the archive feature slowly, with the full rollout expected to take months to reach all users across all supported languages. Here’s what they said in its press release:

“It’s no secret: You make Twitter what it is. And if you tweet, you may have found yourself wanting to go back in time and explore your past Tweets. Maybe you wanted to recall your reaction to the 2008 election, reminisce on what you said to your partner on your 10th anniversary or just see your first few Tweets. We know lots of you would like to explore your Twitter past.

“Today, we’re introducing the ability to download your Twitter archive, so you’ll get all your Tweets (including Retweets) going back to the beginning. Once you have your Twitter archive, you can view your Tweets by month, or search your archive to find Tweets with certain words, phrases, hashtags or @usernames. You can even engage with your old Tweets just as you would with current ones.”

If you are peculiar on seeing when you tweeted the most, what your first tweet actually was, or are just curious as to what the archive interface is like, there are a few steps to downloading the archive. Here’s what you’ll need to do…

  • To see if your account has the archive feature enabled, log into your account and navigate to Settings. Scroll down the bottom of the page.
  • If your account is one of the lucky few, you’ll see a new “Your Twitter archive” section. Here you can then request your archive with the click of a button. An email containing a link to your archive will be sent once Twitter has your archive ready.
  • Follow the link in the email and download the ZIP file.
  • Open the ZIP file, then double-click the index.html file. Your browser will launch and you’ll have every tweet you’ve posted laid out in front of you in a month-by-month fashion.

I downloaded my archive and it was ready in minutes. My most activity seemed to be in August of 2010, right when the Brewers were getting hot, I was dabbling into WordPress blogging and I worked the Brandon Jennings basketball camp. I must have discovered how to effectively use #hashtags and tweet @users because of my high volume of tweets. I also discovered my first tweet, which was for Mark McConnell’s BA220 11 a.m. marketing class. The tweet was about an ‘unfaithful’ Tiger Woods and an energy drink label prank. Anyways, happy archiving on Twitter!

Thanks to the Twitter Blog and CNET post for content in this blog.

Patagonia #Becauseilove Campaign

Patagonia #Becauseilove Campaign

Throughout college I have been very fond of the company Patagonia not only because it has amazing products, but I greatly admire its business model. It established the The Footprint Chronicles® which examines Patagonia’s life and habits as a company. The goal is to use transparency about its supply chain to help reduce its adverse social and environmental impacts – and … Read more


Throughout college I have been very fond of the company Patagonia not only because it has amazing products, but I greatly admire its business model. It established the The Footprint Chronicles® which examines Patagonia’s life and habits as a company. The goal is to use transparency about its supply chain to help reduce its adverse social and environmental impacts – and on an industrial scale. Patagonia has been in business long enough to know that when we can reduce or eliminate a harm, other businesses will be eager to follow suit. It believes that a triple bottom line incorporating people/planet/profits will ultimately make the company most successful. It doesn’t necessarily focus on just improving the world we live in, but it’s a better business option, more efficient and cost effective. Patagonia also has great books by founder Yvon Chouinard that I anticipate reading. Grab a copy of Let My People Go Surfing and/or The Responsible Company if you can. Also, if you want to read more about triple bottom line business, read this post about how Corporate Sustainability is Redefining the Future of Business.

Patagonia has extended its business model to an extent that is unimaginable. Last Black Friday the company spearheaded a Don’t Buy Campaign on one of its most popular jackets. Because it wanted to be in business for a good long time — and leave a world inhabitable for our kids — it wanted to do the opposite of every other business today. Patagonia asked consumers to buy less and to reflect before you spend a dime on this jacket or anything else. In the end, from a business perspective, I am almost certain the marketing campaign did exactly what the company wanted it to do, drove sales. (Note: Making the R2 jacket requires “135 liters of water, enough to meet the daily needs (three glasses a day) of 45 people. Its journey from its origin as 60% recycled polyester to our Reno warehouse generated nearly 20 pounds of carbon dioxide, 24 times the weight of the finished product.”)

Another great campaign that is going on around this time of year and centered around the #Election2012 is Vote the Environment. Regardless of where you stand politically, this should be a pressing or at the least interesting issue to be handled by the presidential candidates. How will we reduce our deficit, while remaining energy independent and utilizing future technologies? Education, jobs, renewable energies, and much more have a lot to do with this.

From Patagonia’s website, Jack Johnson’s essay explains that, “Not only are we a product of our environment, we are an integral part of it. This statement seems obvious enough, but in our modern culture human beings often feel separate from nature. We see this when we vote: the environment has become only the 10th most important issue on a list after war, healthcare, education and other concerns. As the foundation for all of life and all human endeavors, the environment should be our first and most important consideration…When you vote to improve water and air quality, you are voting to improve human health. When you vote to provide incentives to use renewable energy, you are helping to create jobs and energy independence, in turn making an investment in peace.”

I am very grateful to have some Vote the Environment materials that I will be giving to the Sustainable Management Advisory Committee, but please let me know if you would like postcards or stickers! Tweet @zmsuhar with the hashtag #becauseilove if you want any or shoot me an email!

To follow the campaign even further, Patagonia has gained a lead on social media and on its website. Hashtags are trending, and Facebook posts are consumed with the “Vote the Environment” logos. You can even tweet, register to vote, get benefit tracks, gear and more right on Patagonia’s website (http://www.patagonia.com/us/vote-the-environment/)! Below you can find even more ways to interact…and I look forward to seeing some tweets about Patagonia and #becauseilove.

  • Twitter: Tweet the “#becauseilove” hashtag to share your favorite place, environmental cause or tag a photo to the tweet. Tweets with this tag will be shown on our web site, the Wilco and HeadCount websites and projected on stage at Wilco concerts this summer.
  • Get the Wilco Benefit Track: Download a live, exclusive version of Wilco’s “Whole Love,” the title track from the band’s latest Grammy-nominated album. One hundred percent of the proceeds from the sale of the song benefit HeadCount.
  • Watch/Share the Video: What kind of world do you want to live in? Created by Patagonia and Free Range studio.
  • Register to Vote: Register to vote online at HeadCount.org or visit the HeadCount booth at Wilco tour sites this summer.
  • Know the Voting Records of Your Representatives: Check out League of Conservation Voters to know the environmental scorecard of the candidates.
  • Get a Benefit T-Shirt: Purchase a Wilco or Patagonia Vote the Environment t-shirt and Patagonia will donate $5 from the sale of each t-shirt to HeadCount.

I am curious to hear, excluding political opinions, what are the things “you love” in regards to Patagonia’s campaign? Also, what are your thoughts on its business model?

The New Myspace

The New Myspace

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There seems to be yet another player in the ever evolving world of social networking. This time it’s not Pinterest or Google+ competing with social King Facebook, but rather a service that has been around for quite some time…yes thats right, Myspace. In the past, Myspace has been confronted with some criticism on a range of issues, including online privacy, child safety and censorship, but then made a comeback with a focus on music and targeting artists. The service is owned by Specific Media LLC and pop star Justin Timberlake, and in 2012 alone they still had a total of 25 million unique U.S. visitors.

In fact, from 2005 until early 2008, Myspace was the most visited social networking site in the world, and in June 2006 surpassed Google as the most visited website in the United States. In April 2008 is when it was overtaken by Facebook in the number of unique worldwide visitors, and was surpassed in the number of unique U.S. visitors in May 2009, though Myspace generated $800 million during the 2008 fiscal year. So what is with this redesign of yet another new MySpace? Users seem to be able to log in with Facebook or Twitter and are able to import numerous things. There is still a large music component as well which allows users to browse albums, find popular songs and more.

The new interface does indeed look quite clean, just watch the video for yourself or visit https://new.myspace.com/ to learn more. I am curious to see if this new platform is what will get the Myspace name back on the top of the social network market, or if people will still pass it up. Personally, I am on so many social networks as it is, I may just brush this one to the side, despite the sleek design and interest of how it works. It feels as almost a Pinterest or Path for yourself. Leave in the comments what you think this move means for Myspace and other social giants!

A template for telling someone you’ve unfollowed them on Twitter

A template for telling someone you’ve unfollowed them on Twitter

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Flying birds

Dear @you,

You may have noticed I unfollowed you on Twitter.

Don’t be mad. Don’t send me an email, text or message on Facebook. It wasn’t personal at all. I unfollowed you on Twitter. It’s that simple, and you don’t have to be upset about it. Let me tell you why:

  1. It’s only Twitter. Read that out loud. Good, now read it again. Odds are, since we’re actually friends, I’m going to communicate with you in real life sometime soon.
  2. Remember that my Twitter account is my Twitter account and I should enjoy using it. Your tweets probably started to infringe on my joy of using the service, so I unfollowed you to make my Twitter stream something enjoyable for me. Please don’t let this insult you. In reality, what should offend you is if I kept following you even though I absolutely despise what you’re saying.
  3. Just because I’m not following on Twitter doesn’t mean I don’t like you as a person. I just may not fully appreciate how you’re tweeting this week. If you really want me to see a specific link, picture or video feel free to text me and I’ll check it out.
  4. I may follow you again. My tastes change all the time. Sometimes, I do get on a I-want-every-quote-Taylor-Swift-ever-said kick and you are the best means to that end.

Thank you so much for the tweets while I’ve followed you. Your insight into various things has been very entertaining and I still have plenty of your clever quips favorited. I also sincerely hope that (insert artist, celebrity, professional athlete name) retweets / follows you soon.

Yours in Twitter,

My Name

5 Steps to Building a Personal Brand Online

5 Steps to Building a Personal Brand Online

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In a recent interview with Mark Zuckerberg and Sheryl Sandberg of Facebook, Zuckerberg said that Facebook’s goal is not to build a platform; it’s to be across all of them. This quote really got me thinking about the world wide web as a whole and how it seems like every time you blink your eye there is a new technology starting up. Of course Facebook has dominated recently as far as social networking goes, where 48% of 18 to 34 year olds check Facebook right when they wake up. Also there are 206.2 million internet users in the United States, meaning 71.2% of the web audience is on Facebook. This also shouldn’t let people pass up great services like Twitter, Pinterest and Instagram, all of which I like to use. As a matter of fact many people have become frustrated with Facebook because of so many changes they have already made and plan to do. It’s true though, people will click through their pains and still be addicted to the social network.

 

Along with Facebook’s success, across the world many popular platforms like Blogger, Tumblr and WordPress are heavily used. This comes to realize that there are so many services online that people can be a part of, which can easily add to your personal online image. A lot of people already have accounts in these services, but since the future is heavily technologically based, you might want to be involved in some more. I created a simple step guide to help you further improve this image online, which can be used to send to recruiters, share stories with friends and letting people get a better feel of who YOU are.

  • Utilize social media – Social networks like Facebook, Twitter, Jumo, Flickr, Foursquare and Google+ are great ways to connect online.  I personally use these services to connect with friends and share photos. It is important to remember that when you use social networks anyone can see this information (aside from some privacy settings). There are many potential job employers who may not want to be seeing you partying it up! Don’t let this allow you from not having fun, just be smart.
  • Be social – When being present on many different platforms it is important that you are still using the full potential of the service. For example, my WordPress blog I update about once every two weeks, which is not frequent but I am not leaving is dormant. On this site as well and for blogs in general, it is important to read other posts and comment on them. The more you comment on other blogs, the more traffic you generate to your site.
  • Show professionalism – This goes along with being smart when utilizing social media, but now is your time to show off! By creating a profile on LinkedIn or a resume on Vizualize.me you can have a professional e-profile at hand. Also, try to stay connected to past employers and any employees since they can help you get a job down the road. You might be able to discuss topics or find jobs on these services that you wouldn’t be able to elsewhere.
  • Register a blog – You can create blogs for personal reasons, educational and informational reasons, business and corporate reasons or a multitude of other uses and purposes depending on what suits your fancy. There are many blog services like WordPress, Posterous, Tumblr and Blogger that all work well. Blogs are just a way for you to show your work, express ideas and share things you stumble upon. If you are passionate about photography, create a photoblog for instance. This is a good way for people to find out more about what your interests are and how you like to express yourself.
  • Create a home page – Some services like Flavors.me and About.me are a way to link all of your online profiles into one site. These sites can serve as a “homepage” linked to profiles on Facebook, Instagram, Twitter, LinkedIn, etc. This is a way for your brand to have some ground, and direct people to who can then later explore your profiles across the board. My homepage.

These are just a few steps that I have found some success in. For example, when contacting some recruiters about an internship they said they really enjoyed reading my blog. This hopefully will help them get a better feel of who I really am, and it will serve as a marketing tool for my personal brand. I hope these tips help, and just remember that each service rubs off on you in some way. Do any of you readers have any other services you like to use or recommend?

Twitter…Not just a place to be social with friends

Twitter…Not just a place to be social with friends

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While Twitter may have been started to rival Facebook, for myself and others, Twitter has become much more useful in the professional world than Facebook could ever be. I admit I use both social media platforms but my main purpose for Facebook is to connect with friends, while I now have begun using Twitter to connect with my future profession – sport business.

You may wonder how Twitter could ever be used as such a networking tool, but I follow numerous sport business executives on Twitter. I tend to follow people that work in sales, marketing and sponsorship. I have been able to find helpful people to follow by the #sbchat that occurs every Sunday night. The #sbchat is a Q and A format talk on Twitter where sport business executives from around the world participate to learn best practices and stay current in the happenings of their profession. If you are interested in working in sports and have a Twitter account be sure to check out this chat every Sunday and be sure to use the hashtag #sbchat.

Some of my more favorite people to follow are the ones who also have a blog and tweet tips and articles that are helpful to those wanting to work in sports. I have also made a few Mount Union connections on Twitter. I follow @Flavil (vice president of sales for the Charlotte Bobcats), @JMikeMcGee (director for ANNIKA Brand), @ryanmrobbins (director of premium seating for the Oakland Raiders), @edkiernanNYC (senior vice president at GMR Marketing) and @NickVolsko (ticket sales in major league soccer). All of these former Mount Union sport business graduates are a great follow because of their success in their profession. Also Twitter gives you the ability to follow some of the brightest minds in the business of sports as numerous vice presidents and presidents of organizations actively use Twitter.